Beef cattle, Marketing, Cattle feeding, Carcass composition, Carcass quality, Consumer preferences
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Until about a year ago beef was in strong demand. Almost anything was marketable at favourable prices and good profits could be made even if the production process was wasteful in some respects.
Now the tide has turned. The demand for beef is weak, prices are low and some types of beef are virtually unsaleable. Now more than ever it is important to look critically at the factors which affect beef quality and to seek ways of reducing waste in both feed used and end products marketed.
This article examines production and marketing of beef and points out some inadequacies in both.
Barker, D J.
"Beef marketing as a guide to production techniques,"
Journal of the Department of Agriculture, Western Australia, Series 4: Vol. 15
, Article 5.
Available at: https://researchlibrary.agric.wa.gov.au/journal_agriculture4/vol15/iss4/5